MILO SINGAPORE

 

The client ran a MILO Champion’s League contest. In the first phase, we had voters chose regional MILO champions – stallholders who made the best cup of MILO.

 

In the second phase, we would have to

pick the overall champion out of these regional champions.

 

The client asked for videos that hyped up each regional champion. This is what they got.

 

 

 

Advertising Agency: The Idea Lab, Singapore

Chief Creative Officer: Vince Kwan

Executive Creative Director: Vince Kwan

Creative Director: cj Loo

Art Director: cj Loo

Copywriter: Keat Houng

Group Account Director: Gabriel Wang

Account Director: Amanda

Account Supervisor: Laura Choo

Illustrator: cj Loo